Posts Tagged ‘Halo video’

If you have not seen anything of Halo, you should look at some of my other posts for some machinima videos before you watch this one.  This is a short film made to publicize Halo 3.  The flashy parts are interesting, like actually seeing a real Warthog or seeing a Halo sniper rifle or Brutes in action, but the most interesting part of this film is that it is a new crossroads in gaming.  The film was made not as a live action feature, but as an advertisement, and this is a prime example of those instances when commodity and sign are the same, just like the Apple store is an example of commodity and space becoming the same thing.

This film was made with the cooperation of Microsoft, Bungie, Wingnut Films (Peter Jackson’s production company) and the Weta Workshop (the New Zealand design studio created by Jackson during the pre-production of the Lord of the Rings).  Enjoy.

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